西安人的面包/生日蛋糕消费观（2）
为了准确把握西安烘焙市场的发展动态，我们开展了2020年西安烘焙市场消费者调研，本页主要研究西安市民烘焙产品消费习惯。
研究发现1：面包和蛋糕是消费者最常消费的烘焙产品品类
研究发现2：水果味最受欢迎，代餐是主要消费方式
研究发现3：低脂低糖、不使用反式脂肪等健康属性受关注
研究发现4：造型偏好清新个性，门店是主要新品获知渠道
研究发现5：住所附近的品牌实体门店是主要购买渠道
研究发现6：每月购买2次、单次消费31-100元是主流消费习惯
研究发现7：搭配果汁饮料奶茶咖啡，打包带走是主流消费方式
研究发现8：获知渠道更偏向店面及移动互联网等形式
研究发现9：网红产品有市场潜力，店面体验课程受欢迎
基本
文件
流程
错误
SQL
调试
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